Effective Banner Advertising, Part 2

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300x250f6Board Game Geek recently started to advertise for me (for a price). I had a good click through rate, but it wasn’t translated to many pledges. I changed the ads and tried to learn about how to make them more effective. We will see how that works out.

The  main tips that caught my attention were the following:

  1. Keep things simple. Avoid clutter/complexity.
  2. Have a call to action (perhaps on a button)
  3. Consider integrating the website theme to blend in with the website more.
  4. Find a font that has the right appeal.

You can send them several ads, and they favor ads with a high click through rate. So, they try to help you use the most effective ads and mainly use the most effective ones. Of course, ads that that actually lead to a pledge on Kickstarter can be more difficult to figure out.

More details can be seen below.

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Go Fatherhood’s Review of Crazier Eights: Camelot

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tiny-headDave Taylor of Go Fatherhood reviewed the game. Go here to take a look.

He concludes:

All in all, I’d say that Crazier Eights is definitely an interesting variation on Crazy Eights with more complexity and considerably more strategy required. Possibly imbalanced for just two players, you can play with up to four or add a second deck and play with up to eight people at the same time!

  • Go here to see Crazier Eights: Camelot on Kickstarter!

A New Way to Play

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james-crazier-eights-001-smallCrazier Eights is a good game for developing house rules, or alternate ways to play. The newest idea I came up with hasn’t been highly tested and I think it will work better for Crazier Eights: Camelot and other newer versions.

Instead of playing up to one card for the effect and discarding up to one card during your turn:

  • Players each play two cards for an effect from his or her hand during his or her turn.

You only discard when a card says you may. All other rules are the same.

I wrote about house rules before here. Team play is now an official way to play.

Check out the Crazier Eights: Camelot Kickstarter campaign here!

Facebook Group Giveaway Winner

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ilias-errati2Ilias Errati from New York, New York won the Facebook Page Giveaway from last month, and he got a free jumbo copy of Crazier Eights: Camelot as a prize.

There’s a new Facebook group giveaway this month with two prizes! Just join the Crazier Eights Facebook group here. More information can be found here.

The Facebook group is a good way to keep up with updates & to give me feedback.

The giveaway he won can be found here.

  • Check out the Crazier Eights: Camelot Kickstarter campaign here!

Review by Board Game family

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We’ve probably all had that moment.  You’re sitting there, playing Uno or Crazy Eights, and you realize, “Wow, I have absolutely NO influence on what’s happening here.”  You match the color or the number… and then you’re done. The most exciting it gets is a Wild Draw Four.

Crazier Eights: Camelot is much different from that. Now, not only do you match the same number, but you also make a specific opponent draw 3 cards. Not only do you use the wild to change the color, but you also add new possibilities for winning. What you get are games that are less based on luck, but instead based on the strategy, cunning, and downright cutthroat nature of the players.

Go here to take a look, or watch the video below.