My friend Mark Tang tells me that Kickstarter exclusives might help the Crazier Eights Kickstarter campaign succeed, and I have read that it would be a good idea elsewhere as well. For example, Jamey Stegmaier said, “Price is important (as are many other factors on Kickstarter, including the project creator), but I’ve learned that one of the most compelling reasons that people support Kickstarter projects is exclusive content.”

After giving it some thought, I think I finally thought of a good exclusive promo for Kickstarter: Continue reading →